John La Valle

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WORDS ARE JUST WORDS - AMBIGUITY by John La Valle

John La Valle discusses the nature of ambiguity in language and gives hints and tips on how to get more out of your language.

Persuasion - Selling Emotions - by Dr Richard Bandler and John La Valle

In this extract from Persuasion Engineering by Dr Richard Bandler and John La Valle, John discusses the nature of the sales process, and how awareness of the client's emotions is an extremely important factor in closing a sale.

CHUNK SIZE AND WRITING? - by John La Valle

John La Valle, President of the Society for NLP discusses and demonstrates how paying attention to chunk size can really help your work to be more readable.
John La Valle, President of the Society of Neuro-Linguistic Programming
John La Valle,

WHEN THE PRICE IS RIGHT - by John La Valle

John La Valle discusses how charging too little for your services can do yourself and your credibility a huge disservice.
John La Valle, President of the Society of Neuro-Linguistic Programming
John La Valle,
President of the Society of

Persuasion Engineering 8 DVD Set

For many years now, the single most important professionals in the world have been ignored by our educational institutions: Sales.

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WHAT WOULD YOU DO IF ONLY YOU COULD? - by John La Valle

John La Valle gives advice to those wanting to be coaches, about how to be better at whatever you do - by helping your client get better at whatever it is that they do.
John La Valle, President of the Society of Neuro-Linguistic Programming
John La Valle,

THOSE RUDE & UNFAIR CUSTOMERS! - by John La Valle

John La Valle gives clear and strong advice on how to deal with those clients who seem to be turning ugly...

WHY? BECAUSE - HOW TO WORK THAT METAPROGRAM - by John La Valle

John La Valle examines one of the subtleties of pacing and leading to ensure more effective communication.
John La Valle, President of the Society of Neuro-Linguistic Programming
John La Valle,

THOSE NEW YEAR EVOLUTIONS AND MORE! - by John La Valle

John La Valle explores the nature of the New Year's resolution...

Switching Those Directions: Sequencing - by John La Valle

John La Valle describes setting directions in conversation, and what the NLPer needs to listen out for to do it successfully.
John La Valle, President of the Society of Neuro-Linguistic Programming
John La Valle,
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